Missed our February SaaS of the Union Newsletter? Check it out Here

Hello, everyone in the SaaSMAX Community! Ready for the February SaaS of the Union?

In the spirit of Valentine’s Day this month, we want to shout out and congratulate the dozens of great SaaS Vendors and Resellers who we connected in January and are now starting out their new partnership journeys together.  

Here at SaaSMAX, we are not only celebrating recent wins (such as the 2018 Channel Influencer Award we received last month) but also many new and exciting announcements we will have coming in the next few months…stay tuned, and keep current with our WiseSaaS blog, so that you don’t miss out on any important news, deals and information.

Wishing you all a great month, and know that we are always here for you as you navigate your SaaS journey!

Let’s Get SaaSy (and Informed)
White Paper by TechAisle: What does Digital Transformation Look Like for the SMB Channel?
Click here to download the white paper, and to find how digital transformation will impact your business.

How to Develop a Solid SaaS Customer Acquisition Strategy
Great article for SaaS Vendors and for Partners, published originally on Hackernoon!

IDC: Cloud Spending to Rise as SaaS Continues Upswing
According to a new report published by analyst firm IDC, “total spending this year will reach $160 billion, a 23.2% jump over last year.”

How to Effectively Increase Channel Partner Engagement
A recent article on Allbound details a common problem that many vendors face: although they’re fast-growing and their product is attractive, they aren’t making much money from their partner licenses. Thankfully, however, the article gives some valuable insight as to why this might be and how vendors can improve their channel partner programs. Click here to learn more.

Updates in the SaaSMAX Community

Avoid Potential Data Breaches with GamaSec
GamaSec is a global provider of website security solutions for small and medium-sized businesses. The company offers a unique combination of cloud-based website vulnerability identification, web attack prevention (WAF & DDoS), vulnerability remediation-as-a-service and a Data Breach Limited Warranty.

Worry-Free Cyber Attack Prevention from Foresite
Foresite delivers a range of managed security and consulting solutions designed to help clients meet their information security and compliance objectives. In the face of increasingly persistent cyber-threats, Foresite’s solutions empower organizations with vigilance and expertise to proactively identify, respond to, and remediate cyber-attacks and breaches where they occur. Our team of industry veterans serve as an extension of our clients’ staff, providing peace of mind while securing their most important assets.

Multi-Flavored WorkSpaces Available via V2Cloud
Targeting ISVs and SMBs, V2Cloud WorkSpaces are offered in 2 flavors: Windows 10 (based on Windows Server 2016) and Windows 8.1 (based on Windows Server 2012 R2). Multiple users can be added on a single WorkSpace so they can share files and applications. V2’s unique distributed architecture allows the company to have your workspaces hosted in any datacenter around the world. So no matter where you are based, you can choose the nearest location when ordering a new workspace, and we only partner with worldwide recognized datacenters to provide the most reliable hosting.

SaaSMAX in the News

You’ve Signed a New Reseller Partner…Now What?
A MUST READ FOR VENDORS: This article by SaaSMAX’s VP of Partner & Reseller Development has been extremely well-received by the SaaSMAX community and beyond.
4 Tips on How ISVs Can Boost Sales in 2018
As an ISV, you are faced with many decisions each day, and two of those usually fall within: Should I sell direct or develop an IT channel? With either decision comes questions to ask yourself before you jump in, so note these four tips as offered on DevProJournal by Clinton Gatewood.

SaaSMAX Receives 2018 Channel Influencer Award
SaaSMAX was selected for this industry award along with top suppliers, consultancies, distributors and master agents moving the channel forward.

SaaSMAX Earns 2017 Gartner Cool Vendor Award   
Learn why Gartner’s senior analysts gave SaaSMAX this special designation.

Submit Your SaaS News
Contribute to our New WiseSaaS Blog Columns:

  • Lessons from a SaaS Channel Chief:  If you’re a SaaS Channel Chief, we invite you to contribute a post on your journey toward your current position; how you’ve grown your partner program; best practices, etc.
  •  PartnerPerspectives: If you’re a SaaS Solution Provider, we invite you to contribute a post about your experiences with selling cloud-based products and business models.
  • SaaS Updates: We are always looking for any news that you would want to share as it relates to your SaaS business—or any general SaaS news that you feel we should know about.

Click here to submit your post(s).

Webinars & Events (more online):

How Connected Leads Can Ramp Up your Sales
Join us for a webinar with prospect attraction expert and award-winning author of The Sales Magnet, Kendra Lee and find out how to create a lead generation strategy that fits your company. During this one hour session, Kendra will discuss everything from what you need to know, where to start and what to do to drive a consistent stream of new prospects.

1pm ET

CompTIA Reveals Growth is Ahead for the SaaS Channel
As Channel businesses shift away from hardware, the market for cloud services will continue its dramatic growth. Companies are quickly realizing that SaaS can be a key factor for their revenue. CompTIA’s study is an incredibly valuable resource for anybody looking to learn more about the SaaS Channel. During this Webinar, Carolyn April, CompTIA’s Senior Director of Industry Analysis, revealed key details from the organization’s 6th Annual State of the Channel study from 2016 and beyond. Additionally, take a look at our previous “State of the Channel” webinar to find out just how much things have changed in the past year.
On Demand
Business-Valuation Expert John Warrillow Reveals 8 things you can do to Drive your Company’s Value
If you’re like a lot of entrepreneurs, you use your Profit & Loss statement as your report card at the end of the year. You may even use your P&L to figure out what your company is worth by applying a multiple to your profit. During this webinar, you will hear from John Warrillow, Founder and CEO of The Value Builder System–a statistically proven methodology for improving a company’s value by up to 71%. John is a regular contributor to Forbes and Inc.; host of the top-rated podcast Built to Sell; and the author of the bestselling books, Built to Sell and The Automatic Customer, Creating a Subscription Business in Any Industry.
On Demand
PartnerPerspectives Webinar: Nelson Brown, CEO of Omni Business Solutions, Inc.
Take a moment to listen to Nelson Brown, President & CEO of Omni Business Solutions, on how he built a successful, robust and diverse IT and Outsourcing company that recognizes growing streams of MRR from selling SaaS to their clients.
On Demand
Upcoming Channel Conferences:

Ride the wave of communications transformation at ITEXPO. Everyone from engineers and IT/telecom managers to C-Level execs and business owners will gather in Fort Lauderdale, FL, for this event–the only event dedicated to solutions driving communications transformation for the enterprise mid-market, resellers and service providers.
RSA Conference 2018
Meet and greet with more than 50,000 attendees all looking to battle the current wave of cyber attacks affecting the IT industry. Held at the Moscone Center in San Francisco, the event promises to offer agenda items and exhibiting companies on hand to combat these threats plaguing our industry.
Channel Partners Conference & Expo
Join us in Las Vegas to meet with industry experts who will converge to share ideas and drive discussion on the many topics currently affecting the SaaS, could and IT Reseller Channels.
SaaS Connect 
Originally founded as the Small Business Web Summit, SaaS Connect will be held in San Francisco with the aim to meet and greet with SaaS companies, platforms, resellers, distributors, and more.

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