January SaaS of the Union — the Latest News, intel & SaaSMAX Events

It’s a new year with new prospects, new business models and new outlooks.

channelinfluencers saasmax saas of the union
We are ready and raring to go when it comes to taking on 2018. In fact, we just received the 2018 Channel Influencer award by Channel Futures/Channel Partners, which honors top technologies, people and trends in the IT Channel. Click here to read the full story and to learn more.

From all of us at SaaSMAX and PartnerOptimizer, we’re looking forward to working with you in 2018 to create new recurring revenue sales!

Let’s Get SaaSy (and Informed)

Why 2017 was the Year of SaaS
Click here to read a great piece written for DevProJournal by Clinton Gatewood, SaaSMAX’s VP Partner and Reseller Development, on why SaaS is set to move even higher up the technology chain in 2018.

Top 7 Predictions for SaaS in 2018
What’s in your “Top 7” for the SaaS market? Compare your list with one that was published by Tomasz Tungz, a venture capitalist at Redpoint who covers this industry. How do you match up? Furthermore, what can you do to improve your business ecosystem for 2018?

Who Could Shake Up the Cloud Market in 2018?
Everybody is putting their hat into the ring as they work to adopt SaaS. It’s incredibly apparent that there are some major players looking to butt heads with the big three. A recent article on Channel Futures by Kris Blackmon names a few of them among the many: Alibaba, IBM and Oracle.  Click here to find out what she has to say about them and why you should be paying attention to the secondary cloud market throughout 2018.

Techaisle Examines Top 10 SMB Biz Issues, IT Challenges, Priorities
In its annual survey, analyst firm Techaisle uncovered the top 10 issues, challenges and priorities facing the SMB IT channel. To give a brief snapshot, the firm found that new and upcoming IT Priorities within SMBs are Virtual Reality (VR), Augmented Reality (AR) and Hyperconverged Infrastructure (HCI). Within midmarket firms, Artificial Intelligence (AI) appears for the first time for 2018.

How can you accurately assess where your prospects are, and what point they are at in their buying journey? How about having the insight to understand where their head is at when it comes to turning a lead into an actual sale?

Updates in the SaaSMAX Community

Experience Real-Time Tracking with FastSensor
If you’re in the market to offer a real-time experience tracking system (RET), FastSensor fits the bill, as it also offers in-store analytics. These analystics are then based on a mobile device location algorithm to monitor, analyze, visualize, and act on shoppers’ behavior in brick-and-mortar and beyond. This methodology provides a wealth of data that allows business owners, marketing and operations managers to then determine new solutions to modern challenges: attraction rate (aisle, shelf, sections; new shoppers and return (loyalty); shopper’s path and engagement areas; check-out line management, waiting time and abandons; empty-handed; layout effectiveness; in-store coupons.

Multi-Flavored WorkSpaces Available via V2Cloud
Targeting ISVs and SMBs, V2Cloud WorkSpaces are offered in 2 flavors: Windows 10 (based on Windows Server 2016) and Windows 8.1 (based on Windows Server 2012 R2). Multiple users can be added on a single WorkSpace so they can share files and applications. V2’s unique distributed architecture allows the company to have your workspaces hosted in any datacenter around the world. So no matter where you are based, you can choose the nearest location when ordering a new workspace, and we only partner with worldwide recognized datacenters to provide the most reliable hosting.

Make a Total Security Transformation with LastPass Enterprise
Learn how you can transform security at every level of your organization and enforce a meaningful password policy, with a truly integrated Single Sign-On and access management solution. With LastPass Enterprise, you will gain powerful admin controls, enhanced visibility, and custom integrations to help you scale password management at your organization. Not only is the LastPass technology changing the way employees access every website and app, it also provides the ability to store encrypted files and password management.

Worry-Free Cyber Attack Prevention from Foresite
Foresite is a global service provider, delivering a range of managed security and consulting solutions designed to help clients meet their information security and compliance objectives. In the face of increasingly persistent cyber-threats, Foresite’s solutions empower organizations with vigilance and expertise to proactively identify, respond to, and remediate cyber-attacks and breaches where they occur. Our team of industry veterans serve as an extension of our clients’ staff, providing peace of mind while securing their most important assets.

SaaSMAX in the News

What’s in Store for Cloud, SaaS in 2018?
SaaSMAX CEO Dina Moskowitz recently spoke with Lynn Haber, Senior Editor, Channel Partners, regarding her thoughts and predictions on what’s in store for the IT Channel for 2018 and beyond. During the discussion, Dina pointed out SaaSMAX’s observation of the new breeds of trusted technology advisers becoming more prominent within the IT Channel.

Cloud Software Association Expands Board of Directors
The Cloud Software Association has recently added two new members to their board of directors: Gretchen O’Hara, Vice President of Go-To-Market and Tina Hsiao, Chief Operating Officer of WePay. Gretchen and Tina join current board members Sunir Shah and SaaSMAX CEO Dina Moskowitz.

Click here to read the full announcement and find out how you can get involved with CSA.

Submit Your SaaS News

Contribute to our New WiseSaaS Blog Columns:

  • Lessons from a SaaS Channel Chief:  If you’re a SaaS Channel Chief, we invite you to contribute a post on your journey toward your current position; how you’ve grown your partner program; best practices, etc.
  • PartnerPerspectives: If you’re a SaaS Solution Provider, we invite you to contribute a post about your experiences with selling cloud-based products and business models.
  • SaaS Updates: We are always looking for any news that you would want to share as it relates to your SaaS business—or any general SaaS news that you feel we should know about.

Click here to submit your post(s).

Webinars and Events

Vendor Partnership Member Webinar — 01/24
If you already have a partner program, why not learn how you can take it to the next level with SaaSMAX? Join us for an informative webinar discussing the benefits and features of what you’ll receive as a SaasMAX vendor partner.
Register Today

Vendor Partnership Member Webinar — 02/07
If you are new to the channel, and looking to get a partner program off the ground, but don’t know where to even begin, then you’ll want to join us for this one-hour session on how SaaSMAX can help you transform your business and take your partner program to where you want it to be in 2018.
Register Today

CompTIA Reveals Growth is Ahead for the SaaS Channel
As Channel businesses shift away from hardware, the market for cloud services will continue its dramatic growth. Companies are quickly realizing that SaaS can be a key factor for their revenue. CompTIA’s study is an incredibly valuable resource for anybody looking to learn more about the SaaS Channel. During this Webinar, Carolyn April, CompTIA’s Senior Director of Industry Analysis, revealed key details from the organization’s 6th Annual State of the Channel study from 2016 and beyond. Additionally, take a look at our previous “State of the Channel” webinar to find out just how much things have changed in the past year.
Watch Now on Demand

Business-Valuation Expert John Warrillow Reveals 8 things you can do to Drive your Company’s Value

If you’re like a lot of entrepreneurs, you use your Profit & Loss statement as your report card at the end of the year. You may even use your P&L to figure out what your company is worth by applying a multiple to your profit. During this webinar, you will hear from John Warrillow, Founder and CEO of The Value Builder System–a statistically proven methodology for improving a company’s value by up to 71%. John is a regular contributor to Forbes and Inc.; host of the top-rated podcast Built to Sell; and the author of the bestselling books, Built to Sell and The Automatic Customer, Creating a Subscription Business in Any Industry.
Watch Now on Demand

PartnerPerspectives Webinar: Nelson Brown, CEO of Omni Business Solutions, Inc.

Take a moment to listen to Nelson Brown, President & CEO of Omni Business Solutions, on how he built a successful, robust and diverse IT and Outsourcing company that recognizes growing streams of MRR from selling SaaS to their clients.
Watch Now on Demand

Upcoming Channel Conferences

NRF Big Show 2018 — 01/14-01/16
When it comes to retail industry transformation, it all starts here at the NRF Big Show in New York City. Register today to witness the launch of the newest innovations, technologies and solutions that are transforming the industry.

ITEXPO 2018 — 02/14-02/16
Ride the wave of communications transformation at ITEXPO. Everyone from engineers and IT/telecom managers to C-Level execs and business owners will gather in Fort Lauderdale, FL, for this event–the only event dedicated to solutions driving communications transformation for the enterprise mid-market, resellers and service providers.

RSA Conference 2018 — 04/16-04/20
Meet and greet with more than 50,000 attendees all looking to battle the current wave of cyber attacks affecting the IT industry. Held at the Moscone Center in San Francisco, the event promises to offer agenda items and exhibiting companies on hand to combat these threats plaguing our industry.

Channel Partners Conference & Expo — 04/17-04/20
Join us in Las Vegas to meet with industry experts who will converge to share ideas and drive discussion on the many topics currently affecting the SaaS, could and IT Reseller Channels.

SaaS Connect — 05/01-05/02
Originally founded as the Small Business Web Summit, SaaS Connect will be held in San Francisco with the aim to meet and greet with SaaS companies, platforms, resellers, distributors and more.

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