Source: Channel Executive Magazine
Are channel partnerships driving SaaS revenue? And if so, how much? As it turns out, channel is an important edge for B2B SaaS growth. SaaS Capital reported on its annual survey of 1,000+ private B2B SaaS companies and the impact of channel on revenue. This was originally presented by Rob Belcher, managing director at SaaS Capital, at SaaS Connect 2019 hosted by the Cloud Software Association in San Francisco.
Slides are available on the Cloud Software Association’s blog at: www.cloudsoftwareassociation.com/2019/04/05/the-state-of-the-channel-in-b2b-saas/